Acquire a 7-Year-Old Aquarium Content Site With 413 Articles and DR 48
This media and content business has served the aquarium hobbyist niche for seven years. The listing’s stats table shows USD $2,135/mo in profit at an 81% margin, with 78,475 page views a month, mostly earned through display advertising.
The library holds 413 articles backed by about 9,600 backlinks and a domain rating of 48. Revenue, primary expenses, and traffic are verified on Flippa, and a broker handles the sale.
At a Glance
Verified Performance
A Vetted + Data Verified Flippa listing with verified revenue, primary expenses, and traffic, plus a connected Google Analytics integration.
Deep Content Library
413 articles in the aquarium hobbyist niche, supported by roughly 9,600 backlinks and a DR 48 domain.
Multiple Revenue Streams
Mostly display ads, plus sponsored posts, affiliate commissions, YouTube AdSense, and a growing newsletter.
Light Workload
Around five to six hours a week, with tasks that can be outsourced and well-documented systems for handover.
📊 The Numbers Behind the Listing
The stats table lists a monthly profit of USD $2,135 on an 81% profit margin. The listing title quotes a higher seller-stated figure of $2,320/m net profit, so buyers should confirm which number the books support.
At the USD $60,000 asking price, the site is listed at a 2.3x profit multiple and a 1.9x revenue multiple. A revenue figure is not shown publicly, and the detailed P&L and financials tab sit behind an NDA, so we can’t break the numbers down further here.
🐠 How the Business Operates
Display advertising brings in most of the revenue, with smaller contributions from sponsored posts, affiliate commissions, and YouTube AdSense. The owner has also built out a YouTube channel, a newsletter, an early-stage SaaS tool called AquaTrack, and e-commerce, though these newer channels are still early in monetization.
Running the site takes about five to six hours a week, and some tasks can be outsourced. The listing says well-documented systems support a smooth transition to a new owner.
🎯 Audience and Growth
Traffic stands at 78,475 page views a month, with detailed traffic data gated behind the NDA. The listing names several growth levers:
- Building revenue from the email list
- Increasing Pinterest engagement
- Developing the AquaTrack SaaS tool
- More affiliate deals and sponsored content, plus social media and YouTube
⚠️ Risks to Consider
The site depends heavily on search traffic, which leaves it exposed to Google updates. Profit still leans on display advertising, the SaaS product is in its infancy, and earlier backlink campaigns did not produce significant results. The gap between the title and stats-table profit figures is also worth checking in diligence.
🔒 Verification and Deal Process
Flippa has verified the revenue, primary expenses, and traffic, and Google Analytics is connected. The sale is handled by a broker, with payment through Escrow.com or FlippaPay. What’s included, the reason for sale, and the full financials are confidential until you sign the NDA.
👤 Who Should Consider This Deal
- Digital publishers who want an established content site
- Operators comfortable with SEO and niche content sites
- Buyers who can grow newsletter, YouTube, and affiliate income
- Investors seeking a low-hours business at a modest asking price
Why This Opportunity Stands Out
This aquarium site pairs seven years of history with an 81% margin, a 413-article library, and verified financials. At USD $60,000, about 2.3x profit, it is an accessible content-site deal, though its reliance on search traffic calls for careful diligence.
Figures are from the Flippa listing as of 13 Oct 2026. This post contains affiliate links, and Domain Extractor may earn a commission. Buyers should complete their own financial, legal, and operational due diligence before proceeding.
